The founders sought to create a platform that used RSS feeds, content reading, and was power-user friendly, with social media integration to connect users to the information they find interesting. They started working on a project, called Inoreader, after reading 2012 speculation that Google Reader was to shut down. In 2012, Ivo Djokov and Yordan Yordanov co-founded Innologica Ltd. Inoreader was first released by Innologica in 2013. It compiles news feeds from online sources for the user in unified layout to customize and share with others. Inoreader is a web-based content and RSS feed reader, a cloud-based service for web browsers and mobile devices running iOS and Android.
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